We are excited to announce Bored City is the latest new music blog to join the RCM Indie Collective.
Introducing Bored City
Bored City aims to provide music fans with the latest and greatest music, preferably from artists you’ve never heard...
We've seen a ton of articles relating to Facebook best practice, but none of them really go far enough or go into enough detail to really add value. So rather than settling for second best, we decided to write...
This is a very special episode of Lost On Radio telling the story of Project Rebel, an audacious attempt to break an unsigned band called Broken Witt Rebels in just ten weeks using the power of media.
Project Rebel -...
This article questions the value of YouTube to unsigned artists. Why is YouTube still not paying unsigned artists for every stream? There are 400 hours of video uploaded to YouTube every day, driving projected net advertising revenues of $3.96...
Everyday there seems to be another music marketing article espousing the importance of mailing lists for bands and artists.
But these articles all seem to be missing the point. The key question is surely not do you need one, (You...
As a music blog that receives hundreds of emails a week, we can confirm that there is very little newsworthiness in the headline 'unsigned band releases new single.' In this article, we highlight 6 reasons why storytelling improves music...
Social media has changed the music marketing landscape forever. While it’s easy to be impressed by the scale of an artist’s social media footprint, both marketeers and musicians need to continue to look behind the numbers to understand the...
Yesterday I had a hugely frustrating phone call with PlaylistSupply. The telephone call was set up with the hope that Right Chord Music would endorse their service. After 10 minutes I ended the call concluding they are part of...
In this article, we discuss the real challenges facing Spotify and suggest two simple ways they could improve their perception among unsigned artists without changing the royalty structure... Hint don't sponsor Barcelona FC.
Spotify announces Barcelona FC sponsorship
This week Spotify...
We've now made it even easier for you to get our FREE music marketing guide. No email address required, simply click here. The Right Chord Music A-Z Of Music Marketing
If you find it interesting we encourage you to share it...
Here is a round up of some of our favourite music marketing tools.
1. One Sheet:
There is a growing need for bands and artists to aggregate existing content. I mean how many more social networks and profiles can your continually update? This...
Our friends at Major Labl have just completed a research project to understand the ingredients of social media success for independent artists. If you are looking to extend your reach and engagement on social media, read on to get...
