The Lost On Radio Podcast and Spotify Playlist champions unsigned bands & independent artists. We showcase incredible new artists that are being overlooked by radio or pushed to the late-night fringes.
About Lost On Radio
Lost On Radio is a music...
As an unsigned artist, you get approached all the time to take part in competitions. Here are 10 things to consider before agreeing to enter.
The 'Like to Play' mechanic
There seems to be a new irritant on the scene 'Like...
We are excited to announce Bored City is the latest new music blog to join the RCM Indie Collective.
Introducing Bored City
Bored City aims to provide music fans with the latest and greatest music, preferably from artists you’ve never heard...
We are delighted to announce Poco Poco Records has joined the RCM Indie Collective to help more incredible independent artists get heard and discovered.
Introducing Poco Poco Records
Poco Poco Records was formed in the UK in 2010 by musical duo...
In the business world, a whole industry has been established around ‘customer relationship management (CRM) but how can unsigned bands benefit from this approach?
In this article, we'll consider three strategies
Identify, attract and win new customers
Retain existing customers
...
Mark Knight, founder of Right Chord Music explains why Apple Music fails true music discoverers and unsigned bands.
I've always been a firm believer that when it comes to music consumption people broadly fall into three groups.
Listeners
Active Listeners
...
As a music blog that receives hundreds of emails a week, we can confirm that there is very little newsworthiness in the headline 'unsigned band releases new single.' In this article, we highlight 6 reasons why storytelling improves music...
If you find Twitter baffling and never know what to Tweet don't worry. We explore a few ways indie artists can use Twitter with minimal Tweet.
Twitter for Indie Artists
Twitter can still be an invaluable marketing tool for new bands...
Before you spend money promoting your music on the channels you can’t control, why not spend some time on the ones you can control. In this article Mark Knight, founder of Right Chord Music explains why music marketing is...
Spotify Marquee is a step in the right direction but it fails to provide a solution for new independent musicians. In this article, we explore why music promotion remains so unbelievably painful, convoluted and expensive.
Spotify Marquee
Spotify launched in the...
Everyday there seems to be another music marketing article espousing the importance of mailing lists for bands and artists.
But these articles all seem to be missing the point. The key question is surely not do you need one, (You...
When it comes to music promotion, independent artists face an overwhelming range of options and not everyone is in their corner. Here is a summary of 7 challenges facing unsigned artist promotion
1. YouTube
Over 300,000 videos are uploaded every day,...
