Each week we highlight interesting & insightful articles from around the web, to help unsigned and independent artists promote themselves in a more effective way. We also write our own articles to inform and inspire your music marketing efforts.
Right Chord Music Articles:
The Music Marketing Manifesto
What Bands Can Learn From Brands About Customer Relationship Management
Audio Book: The Complete Guide To Music Marketing Pt. 1
Where Is Everyone. Why Making Albums Make Little Sense For New Artists
Twitter Without The Tweet
Sell Your Music Keep 100% of The Royalties
When Two Become One – The Power Of Artist Collaboration
Nobody ‘Likes’ To Play
First Impressions Count. The importance of brand for your band
Why giving your music away for free could be the wrong decision
Get your FREE copy of the RCM A-Z Guide To Music Marketing
From Database to Fanbase A Smarter Way To Use Mailing Lists
Fans Are Like Friends – So How Do You Keep Your Friends?
Six Brilliant Marketing Tools For Independent Artists
Twitter: A Guide For Bands & Independent Artists
Facebook: The Guide For Bands & Independent Artists
Articles From Around The Web
Eight Ways To Compose Music More Effectively
Beck’s highly creative game changing new concept album.
Facebook adds new post targeting options
Is the album dead? Choosing a release strategy
Turning up fan engagement on Facebook
Creating Milestones On Facebook
7 Great Tools To Make Twitter More Effective
Social book-marking. A beginners guide to Reddit
A great database of label and music management contacts
Tips to improve Facebook engagement
It’s the message not the medium that matters
Just who is using Facebook in 2012
The tools you need to go viral
How do people really look at your online profiles?
Don’t give yourself away, why intrigue and mystery is important
What can you learn from how major labels promote artists?
Create a FREE Facebook flash landing page to attract new fans
Tips to write a better bio
The reasons fan buy merchandise
The inside track on music licensing
What independent artists really make from on-line sales
The DIY band t-shirt
What are labels looking for?
Search engine optimise your YouTube videos
How to add annotations to YouTube videos
Share your influences, make a YouTube mix tape!
20 pictorial post ideas for your blog
How much social media is too much?
A simple way to get your music up on Spotify (one free upload)
Using beat markers to make music videos in iMovie
How to use YouTube effectively
Target the friends of your Facebook Friends
Increasing the impact of Twitter #FF
What to include in the perfect gig pitch email
Create a simple online hub for your band with OneSheet
Are you building a band or a business?
Off to the recording studio? Here’s a planning checklist
How to create a Wikipedia page for your band
Getting your posts read on Facebook
Are you really ready for a booking agent?
Add your social media profiles into your email footer
Sell the story, Not The CD
When & how to offer your music for FREE
Creating album pre-orders on BandCamp
Gain 20,000 new fans, ten at a time